Sales & Marketing Analyst
G.L.Mezzetta inc. (Angwin, California)

Salary:
View salary range
Ref Code:
71759281
Minimum Education Level:
Bachelors Degree
Minimum Career Level:
Experienced (Non-Manager)

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Position Title: Sales & Marketing Analyst

G.L. Mezzetta, Inc.

Company Information:

G.L. Mezzetta, Inc. is the leading manufacturer of glass-packed peppers, olives and specialty foods in the United States.

Family-owned since 1935, the fourth generation of the Mezzetta family is continuing the commitment of bringing consumers the highest quality foods available.

Mezzetta's state-of-the-art manufacturing facility and corporate offices are located in California’s Napa Valley. Mezzetta’s extended family of employees share a commitment for continued success. As a leader in the food industry, G.L. Mezzetta, Inc. is motivated to ensure the safest and most efficient methods are used in producing our quality line of food products.

Mezzetta specialty foods can be found in retail grocery stores across the United States, as well as club stores, foodservice outlets, fine restaurants and our website. We also have distribution in Canada, the Pacific Rim and Europe.

Position Title: Sales & Marketing Analyst

Position Summary:

The Sales & Marketing Analyst is primarily responsible for leading the planning, execution and evaluation/analysis of the company’s “go to market” strategy. This includes development of pricing strategies, promotion strategies and distribution strategies across the various categories and channels in which we compete. This position is also responsible for analysis of syndicated data, promotion spending and promotions. The Brand Manager - Analyst will be responsible for brand and customer P&L’s, and will also lead the forecasting process, and maintain trackers to monitor execution against key strategies and initiatives.

Roles and Responsibilities:

Conduct quarterly brand review of key brand metrics or specific business-related issues to management Conduct ad hoc analysis across customers, channels, competitors, and brands Develop company-wide tools and reporting methodologies to monitor new item execution to include tracking customer acceptances and shipments, product distribution goals, and speed to shelf goals Perform merchandising pre-and-post-event analyses and communicate findings and results to Sales and Marketing Develop company-wide tools and reporting to track pricing initiatives and objectives Provide “lessons-learned” recommendations to assist in annual planning process Facilitate and share best practices across the sales team Develop standardized reporting tools and methodologies across categories Be knowledge expert on IRI and internal reporting systems Lead ongoing training for sales managers related to business analysis Perform category and brand analyses using syndicated and shipment data and make recommendations Develop and communicate brand Distribution, Merchandising, Promotion and Pricing objectives and strategies by channel/customer. (Pricing objectives to include target everyday price. Promotion objectives to include depth and frequency.) Track and monitor shipments and consumption vs. plan and projection Communicate to management specific account, region or channel performance highlights or concerns Provide reporting and insights to management during forecasting process on incremental volume and merchandising activity

Required Knowledge, Skills and Abilities:

Bachelor’s Degree Advanced computer skills (Microsoft Word, Excel, PowerPoint, and Crystal Reports Strong finance, math and analysis acumen and skills Brand and category knowledge Excellent written and oral communication and skills Excellent organizational and attention to detail skills Strong interpersonal, decision-making, and problem-solving skills Ability to work without direct supervision and efficiently manage tasks and time for self and department team Ability to work in a team environment and to be an effective leader Education/training skills that include the ability to motivate, coach communicate (written and oral), organize and lead people and projects

G.L. Mezzetta, Inc. does not retain recruitment vendors for the purpose of personnel recruitment and will not accept candidates submitted through recruitment vendors. Candidates may apply directly to this position by submitting resume to spark@mezzetta.com.

G.L. Mezzetta, Inc. is an Equal Opportunity Employer!

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