Marketing Manager - Education
APQC (Houston, Texas)

Salary:
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Ref Code:
72488578
Minimum Career Level:
Experienced (Non-Manager)

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POSITION CONCEPT

Lead and manage APQC Educations marketing. Responsibilities include, leading, managing and coaching APQC’s marketing team; including internal resources and our external network of marketing reps. The position will also be focused on ensuring APQC Education’s consortium studies and products and services are effectively positioned and sold in order to meet sales targets and achieve maximum sales profitability and revenue growth.

Additional areas of responsibility will be taking a leadership role in identifying, developing and maintaining new products and services to meet the market needs, including a package of services for districts and K-12 vendors. Brand development and establishment will also be a critical part of the responsibilites for this positon.

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RESPONSIBILITIES

· Lead and manage the marketing of APQC Educaton consortia studies

· Lead the development/refinement of APQC Education branding strategy

· Build relationships to encourage use of APQC’s Education content and services to districts, vendors, Foundations and other key K-12 stakeholders throughout the country.

· Create and execute presentations on APQC services and research.

· Provide leadership for new products and services; specifically in the area of “district and vendor membership models”

· Provide direction for client information in the customer interaction database and opportunity tracking database, and provide input to other APQC groups to improve APQC's product and service offerings.

· Work as an integral part of the APQC Education team to identify customer needs and improve services

REQUIREMENTS

· Proven marketing and sales experience (preferably promoting to Educational (K-12) markets)

· Experience presenting to vendors, Superintendents and cabinet members and other administrative officials.

· Strong closing skills.

· Previous experience working in a team environment.

· Excellent interpersonal skills.

· Thorough knowledge and experience with PC-based computer systems, client management systems, work processing, spread sheets, and database software.

· Excellent oral and written communications skills including previous experience with developing and delivering presentations to a wide range of audiences.

· Ability to work well in a non-structured, creative environment, excel in a team oriented culture.


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