Marketing Director - Advertising Sales Company - New Opportunity!!
MRINetwork (Dayton, Ohio)

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MAD RIVER SEARCH GROUP has an immediate opportunity for an experienced marketing and advertising agency pro to serve as MARKETING DIRECTOR for a local advertising sales organization.  This newly created position will play a major role in defining the direction, policies and procedures of its client's marketing department as well as to be the creative driving force for the company. 

The ideal candidate will have extensive advertising agency experience and has even considered starting their own agency.  This is the next best step - being able to run your own agency without the startup risk!!

PROFILE:

DEPARTMENT STRUCTURE:  The Marketing Director is charged with the creation, design, set-up and execution of strategies to create additional revenue streams for the company through its multitude of contacts and clients.  The company has identified an untapped revenue source by utilizing its already in place back-office (production staff, design staff, and billing department) as well as economies of scale in printing to bring low cost development and  design of print, direct mail, and all other collateral material to its clients' industry on a national basis.

BRANDING:  Equally important is to provide branding, continuity, etc. for the company’s current collateral pieces, annual marketing campaigns, trade show materials, and direct marketing to create a nationwide, industry specific awareness of the company’s brand of high quality, cost effective products and services for its clients' industry.

PERSONAL CHARACTERISTICS: 

The Marketing Director must possess the following attributes:

            - Self starter                                                      - Creativity

            - Flexibility                                                          - Able to take direction

            - Excellent organizational,                              - Entrepreneurial spirit!

              communication & presentation skills        - Ability to multi-task         

PROFESSIONAL BACKGROUND & CHARACTERISTICS: 

Must haves:    

     - Minimum of five (5) years advertising agency experience

     - Proven experience in business development

     - Media buying experience (radio, TV, newspapers)

     - Direct Marketing experience

     - Previous departmental management experience

 Pluses:           

     - Telephone marketing experience

     - In-house agency experience

The successful candidate will be expected to develop new products and services for the company's client base in addition to re-creating the company brand.  You will be required to demonstrate a working knowledge of all media venues in addition to graphics arts capabilities and branding.  You will be expected to present your ideas for developing the department and ways to enhance the company brand to the company.

COMPENSATION:

The compensation package will be determined by experience and consists of a mix of base salary and bonuses and is projected to be:

1st year:  $60,000 - $75,000

2nd year: $100,000+

3rd year:  $120,000+

The Marketing Director will participate with management to determine and define the bonus program via definition of products, services, pricing, margin determinations, definition of and achievement of benchmarks.

NO RELOCATION ASSISTANCE WILL BE PROVIDED.

To Be Considered:

Please submit your credentials (cover letter, resume in Word format, and salary history) to: [Click Here to Email Your Resumé].

MAD RIVER SEARCH GROUP, an MRINetwork company, specializes in sales, sales management and marketing opportunities throughout the US. To learn more, contact our office today!