Marcom Senior Consultant
Dell (Southern New Hampshire, New Hampshire)

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Channel Marketing Communications Sr. Consultant

Dell’s facility in Nashua, New Hampshire, is the home of the award-winning Dell EqualLogic storage area network (SAN) products, which simplify the way businesses of all sizes store and protect information. Now part of a new lineup of Dell storage solutions, the Dell EqualLogic PS Series is the industry’s leading family of iSCSI-based midrange enterprise disk arrays. The Dell EqualLogic brand dominates its segment of the SAN market, which is the fastest growing area of the storage industry. In this dynamic business of helping world-class companies evolve and manage their storage infrastructure, our customers represent a "Who's Who" of global corporations across multiple industries. They choose to work with us not only for our leading-edge technology that simplifies IT, but also because of the enormous intellectual capital that is here – our exceptional employees.

 

We are seeking an experienced marketing communications professional who will drive communications strategies and programs that inform, educate and motivate our community of Dell Enterprise Architecture channel partners. This person must be a motivated, creative, self-starter and have 5+ years of relevant experience, excellent project management abilities and excellent communication skills.

 
Responsibilities include, but are not limited to:

Ensure that our value proposition to the channel is articulated in a compelling fashion through our website, external communications, internal communications, partner events and partner recruitment activities.

Create and drive implementation of a cohesive communications plan that drives top of mind awareness of Dell in our partner community, incorporating multiple vehicles and touch points such as webinars, newsletters, training and events.

Understand the key segments of our partner audience and how to effectively reach them.

Tie all the elements of our channel communications and training into the Dell brand strategy.

Produce final content for external communications including partner newsletters and bulletins, program documents and the partner website.

Perform final editing for channel training materials and presentations.

Work with corporate PR to set the vision for and drive Enterprise Architecture public and analyst relations.

Work closely with corporate marketing teams to leverage their supporting programs and resources and ensure alignment with corporate marketing strategies.

Coordinate ongoing events such as monthly partner webcasts and partner advisory meetings.

Develop collateral to support the partner program as well as partner briefs and other materials that support the channels sales process.

Maintain and drive adherence to a calendar of Enterprise Architecture channel marcom events and activities.

5+ years of experience in marketing communications; channel experience a plus

Experience in high tech, channel, and/or storage industry a plus

Bachelor s degree or equivalent

Proven ability to multi-task and prioritize

Must be results driven, capable of working independently

Excellent written and verbal communication skills