Director Creative Partnerships And Innovation
NBC Universal (Los Angeles, California)

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CITY: Burbank STATE: California COUNTRY: USA Essential Functions (Responsibilities): The Director, NBC Entertainment, Creative Partnerships and Innovation, both responds to requests from advertisers and distribution partners for marketing programs and seeks partners for consumer marketing tactics as needed, combining goals whenever possible. The positions works within the scope of the CP&I group and in close partnership with the east coast primetime sales marketing team. Serving as the west coast point of contact with all other departments key to project success, the position ensures communication and collaboration are maximized between all appropriate groups. Develop and manage projects with strategically selected external partners, maximizing revenue and extending marketing efforts outside NBC Universal platforms, in keeping with brand strategies Ensure strong collaboration with NBC sales, branded entertainment and sales marketing, serving the advertiser relationship and NBC account strategies Support 360 and enterprise selling goals through creation of multiple platform campaigns and strategic internal synergies when effective, expanding impact of projects to multiple divisions while maximizing efficiencies and collaboration Establish positive and effective relationships with show runners, producers, and studio marketing executives, working in tandem with executives. Establish positive and effective relationships and processes with promotion, production and media teams ensuring in-depth and up-to-date knowledge of brand strategies and consumer promotion tactics and support for strategic partnership projects. Establish positive and effective relationships and processes with NBC.com content team and other content platforms ensuring in-depth and up-to-date knowledge of strategies and offerings. Maintain up-to-date knowledge of programming schedule and production plans, identifying organic opportunities for sponsorships, partnerships and marketing tactics. Qualifications/Requirements: Basic Qualifications: Bachelor's degree in related field At least 5 years experience in entertainment industry marketing Eligibility Requirements: Interested candidates must submit a resume/CV through nbcunicareers.com to be considered (note job#: 825812). Willingness to travel and work overtime, and on weekends with short notice. Must be willing to take drug test and submit to a background investigation. Must have unrestricted work authorization to work in the United States. Must be 18 years or older. Desired: Outstanding creative and strategic marketing skills as well as an entrepreneurial personality. Have demonstrated track record in comprehensive marketing campaigns and the development of successful promotional partnerships and creative concepts. An idea person, organized and enterprising as well as a self-starter with effective leadership abilities. Detail and results oriented and understand the role marketing plays in generating business success. Fast-moving, confident individual with exceptional people and written/oral communication skills, able to successfully work with executives at all levels in both the sales and creative communities. Skillful supervision of team marketing manager as well as freelance personnel in management of projects. General: NBC Universal is one of the world's leading media and entertainment companies. We develop, produce and market entertainment, news and information to a global market. NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. One of three entertainment marketing-partnerships positions dedicated to the creation of convergence marketing tactics in support of revenue, consumer marketing and production goals. This position focuses on NBC entertainment programming and reports to the VP, Creative Partnerships and Innovation.