Digital Experience Director
Bernstein-Rein Advertising, Inc. (Kansas City/Independence, Missouri)

Salary:: View salary range

Ref Code:: 68708777

Minimum Education Level:: Bachelors Degree

Minimum Career Level:: Manager (Manager/Supervisor of Staff)

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The newly created position requires a candidate with a foundation in traditional media planning/buying (3-5 years) and at least 2-3 years of online/digital media strategy expertise. The role also requires a passion/interest and some exposure to emerging digital media (including broadband, VOD, DVR, addressable cable, mobile, etc.). The candidate should have strong client presentation and management skills-she/he should be able to build mid-level client relationships and oversee day-to-day projects to ensure that deliverables are met. Will work on a day-to-day basis with offline teams to seamlessly develop and integrate winning digital strategies; provide leadership on all forms of digital media including exploration of emerging media channels or approaches; consult and educate clients and offline planning teams regarding digital and emerging media; think creatively to apply new technologies/platforms to drive client objectives; spearhead development of new strategic and success metric platforms; organize various media statistics and information to develop recommendations and opinions in the area of emerging digital media; and oversee program results analysis and help translate information into observations/lessons learned.

The successful candidate must:
possess an ability to work in a fast-paced environment have persuasive writing skills & strong presentation skills be able to build client respect and be recognized as a digital media leader be proficient in all media research tools and resources (i.e., @Plan, AdRelevance, comScore, MRI, etc.) understand addressability & targeting and how these can be applied in all digital platforms have a strong understanding of adserving & tracking processes have a successful track record of planning, testing, launching, monitoring, optimizing and measuring online campaigns To apply, please send your resumé and cover letter to:

Bernstein-Rein Advertising

4600 Madison Ave., Suite 1500

Kansas City, MO 64112

Attn: Human Resources

E-mail:

human_res@bradv.com

Fax:

816.399.6299

Web:

Bernstein-Rein.com