Communications Director
Textron / Lycoming Engines (State College, Pennsylvania)

Salary:
View salary range
Ref Code:
72850851
Minimum Education Level:
Bachelors Degree
Minimum Career Level:
Manager (Manager/Supervisor of Staff)

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Business Title:  Communications DirectorBusiness Name: Textron Systems
Function: General Management
Reports to: Vice President & General Manager

PRIMARY PURPOSE:        This role is that of an experienced innovative communications generalist who can think and participate strategically but act tactically with hands-on with the day-to-day activities that span communications, including public relations (PR), executive communications and employee communications (EC). The position reports to the senior vice president and general manager of Lycoming Engines, serves as an expert and advisor on all communications, and is a member of the Lycoming Leadership Team (LLT). The person works closely with Lycoming’s parent company, Textron Systems, and Textron Corporate Communications. This role is responsible for providing a variety of communications services – writing, editing, relationship building, planning, and counseling – related to Lycoming’s internal and external communications programs. The person in this position will work with Textron Systems communications team as well as all Lycoming senior executives to ensure that programs drive consistent messages and information to key audiences. The person in this role must be a versatile writer and editor, and have experience managing internal and external communications vehicles and programs.  RESPONSIBILITIES:Communications LeadershipDevelop and execute innovative/breakthrough strategic communications plans in support of global business objectives;  Counsel leadership team, internally, on communications-related issues with management expertise; Assist with Textron Systems and Textron initiatives, providing communications counsel and support as needed (e.g. employee engagement); Oversee the development of resources, budgets, and spending.  Executive CommunicationsCollaborate with senior vice president and general manager in the development of employee messages, public speeches, communications strategies, etc.; Prepare spokespeople with messages and training for interviews and ensure message delivery.  Marketing Communications Assist in Marketing Communications strategies so as to completely understand Lycoming’s brand, brand messaging, and audiences for all media; Collaborate on the development of integrated marketing initiatives and programs to maximize the value of PR; Seek, retain, and direct innovative and effective PR agencies to develop targeted approaches and programs to execute PR plans to reach and engage targeted audiences.  Public Relations Serve as liaison with media, coordinating interviews and press conferences with senior management and spokespersons; Maintain complete media lists of industry and local media; Track ongoing related media coverage, daily, of Lycoming; Develop and draft press releases and other supporting materials, managing necessary approvals; Maintain Lycoming’s press materials and produce press kits as needed. Employee CommunicationsProduce employee newsletter “Lycorama”; Lead employee focus and feedback groups (e.g. “Back to the Future” process); Lead the Events Planning Committee which coordinates all Lycoming community and external events; Develop and maintain internal communications (e.g. town hall presentations, communications boards, plasma TVs, and electronic banners) to ensure pertinent metrics and events are shared, keeping employees connected to the business; Manage Lycoming content on the employee portal, including an annual audit of portal content; Regularly contribute articles to Textron Systems’ newsletter and employee portal; Produce year-end video recapping transformational activities of the company.  Community Relations / Charitable ContributionsManage project budgets and schedules in support of the Charitable Contributions Committee and donations; Develop/Lead/Coordinate Community Relations initiatives, pursuing local marketing opportunities (e.g. Lindbergh-Lycoming Grant and Pennsylvania College of Technology Scholarship); Coordinate Lycoming’s bi-annual “Lycoming Day” annual “Holiday Celebration” and “Day of Caring”.   QUALIFICATIONS:Bachelors degree in Journalism, Public Relations, Communications, Marketing, or related field with 7+ years of progressive/extensive hands-on experience writing, editing and project management in a corporate or agency environment; English language expert and strong design instincts; Strong knowledge of general aviation, manufacturing (Lean Manufacturing/Six Sigma), and/or proven ability to communicate highly technical information a plus; Strong presence, sound judgment, and outstanding overall communications (written and verbal) skills; Proven leadership abilities; Must be a team player. Benefits: Extremely competitive benefits package (Relocation, matching 401(k) retirement plan, generous paid time, and full health insurance [medical, dental, vision, bonus plan, tuition reimbursement) - eligibility begins the first day of employment.
Lycoming Engines is committed to employing a diverse workforce. EOE/M/F/V Additional Information:
FLSA Status:                          Exempt
Direct Reports:                       0
Travel Requirements:             Approximately 25%
Relocation Benefits:               YesNon-Compete Required:          NoBackground Check Required:   YesDrug Screen Required:            Yes
We are very interested in learning more about you and appreciate you applying online at textron.com
 

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