Analyst, Database Marketing New York, Ny
Coach (New York City, New York)

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Position Description:

Coach, founded in 1941, is America’s premier accessible luxury accessories brand and a leader in international markets. We are a designer and marketer of high quality, modern accessories that complement the diverse lifestyles of today’s consumer. Coach offers excellent career growth opportunities, competitive salaries and benefits within a dynamic work environment.

Coach brings together strong, collaborative people in a dynamic culture of mutual respect, support, and passion for the brand and product. We believe innovation drives winning performance, and we constantly challenge ourselves to be the very best we can in every aspect of our business. You will be surrounded by some of the best and brightest people in the industry. At Coach you will be in great company!

“Coach ranked No. 2… "best in class" in our 11th annual ranking of the best-performing companies in the Standard & Poor's 500-stock index” Business Week, March 2007

This position assists in providing company-wide analytical support to drive sales by identifying profitable consumer segments and analyzing program results through the maintenance, mining, and conglomeration of knowledge from internal and external databases.

The successful individual will leverage their proficiency in Direct Marketing to… Database Management Coordinate all data feeds to service bureau. Perform quality control checks on database and resolve any data integrity issues with sources. Assist in management of current and evolving database enhancements, including integration of data into other internal systems. Maintain update schedule and communicate throughout organization. Customer Segmentation & Database Analysis Prepare and analyze database trends and update reports to track growth of customer file and various buyer segments after monthly database update. Partner with multiple business units on development of ad hoc customer analyses, including but not limited to: retail cross-shopping reports, retail market potential, cannibalization studies, and customer product affinity.

The accomplished individual will possess…

High proficiency in MS Excel, Word, PowerPoint. High proficiency in MS Access or other relational database systems. Creative thinking abilities with strong analytical, writing and presentation skills. Efficient, well organized and detail oriented.

An outstanding professional will have…

Minimum 3 years professional experience, including some hands-on Direct Marketing experience. SPSS Clementine, SAS or SQL knowledge a plus. Coach is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to race, sex, national origin, color, age, disability, veteran status, pregnancy, sexual orientation, religion or any other basis prohibited by applicable law. Visit Coach at www.coach.com.